Surveillance Capitalism: a must read piece by SHOSHANA ZUBOFF

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The assault on behavioral data

We’ve entered virgin territory here. The assault on behavioral data is so sweeping that it can no longer be circumscribed by the concept of privacy and its contests. This is a different kind of challenge now, one that threatens the existential and political canon of the modern liberal order defined by principles of self-determination that have been centuries, even millennia, in the making. I am thinking of matters that include, but are not limited to, the sanctity of the individual and the ideals of social equality; the development of identity, autonomy, and moral reasoning; the integrity of contract, the freedom that accrues to the making and fulfilling of promises; norms and rules of collective agreement; the functions of market democracy; the political integrity of societies; and the future of democratic sovereignty. In the fullness of time, we will look back on the establishment in Europe of the “Right to be Forgotten” and the EU’s more recent invalidation of the Safe Harbor doctrine as early milestones in a gradual reckoning with the true dimensions of this challenge.

The Secrets of Surveillance Capitalism

Governmental control is nothing compared to what Google is up to. The company is creating a wholly new genus of capitalism, a systemic coherent new logic of accumulation we should call surveillance capitalism. Is there nothing we can do?surveillance capitalism

05.03.2016, SHOSHANA ZUBOFF